Nickelodeon is the number-one brand for kids with original cartoons, sitcoms, movies, award shows, products and more! Nickelodeon is an American basic cable and satellite television network launched on December 1, 1977 as the first cable channel for children. As of January 2016, the channel is available to about 92 million households (80% of households with TV) in the United States.
Nickelodeon was seeking a high performing Facebook partner to drive efficient Facebook traffic to their retail partners. In addition to driving effective traffic, the client was also looking for a partner that could plan and design Facebook ads and video at scale whilst constantly ensuring long-term efficient traffic delivery across multiple destinations.
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